Sorry for the cheating, but I am all wrapped up in RL and living not writing at the moment, will be back shortly I hope.
What do you call groups of old men standing next foreigners at a PS3 launch? Gray market. What do you call the same at a Wii launch? Expanded demographic, that's what! It's still early, but I'm seeing some of the same type of thing that plagued the PS3 launch present at the Wii one (pockets of old men), but noticeably absent at the 360's (rude, I know).